Website not converting visitors into customers? Or maybe your business isn't ranking where you want it to on Google? Perhaps you just want to look at a few ways you can improve your website without spending a fortune. If you want to get your website into tip top condition, you're best to pay an expert … Continue reading How to improve your small business website
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*works just as well for your job if you're not self-employed! Before the end of last year, I was lucky enough to co-host the Christmas special edition of #ContentClubUK over on Twitter with the lovely Laura Parker. And as the last chat of the year, we decided to take the opportunity to reflect back on … Continue reading How to reflect on your small business in a super simple way*
Strong lyrics. Long forgotten memories of questionable fashion choices... these few words are pretty memorable to me. But I reckon this is ALSO brilliant advice for any small business. It might not have been what Vanilla Ice had in mind (or maybe it was - who knows?), but I'm not going to let a silly … Continue reading STOP. COLLABORATE AND LISTEN.
Listening sounds easy and we all think we can do it, but we could all probably do it better. (Photo by kyle smith on Unsplash) Listening. It sounds so obvious, and I'm definitely not here to patronise. We all know it's important, and I'm sure lots of us have been on courses in the past about active listening … Continue reading Why listening might just be the most important skill for any freelancer
Whenever small business owners or freelancers get together and start chatting, it probably won't be long before the conversation moves towards the challenges of finding the time to focus on your own business. One of my comments when I was talking to friends recently, which just so happens to be the title of this post, … Continue reading Repeat after me: “My own business is at least as important as my clients’ businesses”
What’s it worth? The mysterious world of freelance pricing… Writer, designer, social media or video whizz, we all get paid for our content. So when it was my turn to host everyone’s favourite Twitter chat*, #ContentClubUK (Tuesdays, 11am, open to all who make content. Disclaimer: *may not be everyone’s favourite chat), I decided it was … Continue reading How to price your work and what to charge as a small business
Photo source: Pexels Those of you who follow my blog will know I tend to write about copywriting or about freelancing, and that my posts are often on the short-and-sweet side, rather than the long and wordy. Today’s offering is a bit different. Today, I have my soapbox out. Prepare yourselves. The thing is, this … Continue reading Balance… And Flex
Reputation, or what people think of you, matters in the world of business. What people say about you is one important part of reputation, and it’s especially important if, like me, you’re a small business or freelancer. Let’s be realistic, you’re never going to please everyone. There will be clients who aren’t a good fit … Continue reading How to get the most out of your business testimonials (AKA the one time it DOES matter what other people think)
Waaaaaay back in time (well, in March last year) I published a short post called 'Ten Things Every Freelancer Knows'. It went down a storm. A few weeks later, in true repurposing stylee, I turned that post into a video and shared it on social. That went down brilliantly too. And then this week, a … Continue reading Ten Things Every Freelancer (Still) Knows…
I’ve talked elsewhere about new year business planning and how overcomplicated it can get. If you read that post you’ll know that I’m not into complex, overly-involved business plans. For me, they act as a distraction from getting on with the day job. That’s not to say that I don’t value the process of a … Continue reading How to set business goals (spoiler: it’s an alternative approach)
Megan Rose Freelance Copywriter 