Brand voice, messaging and copywriting
Copywriting with a big ol’ dollop of creativity and strategic thinking – for brands that want to be noticed.
Hey, I’M MEGAN
I’m a tea-drinking brand copywriter from Hertfordshire and winner (mostly) of the daily battle against some pretty independently-minded hair.
As well as the unpredictable hair, I have twenty years of professional writing experience across the commercial, public and charity sectors, writing for brands including Charlie Bigham’s, Yoto, the British Red Cross and Work.Life.
Work with me
BRAND VOICE/TONE OF VOICE
A mix of strategy and creativity, we’ll explore your brand’s personality, your competitors and your target audience to come up with a voice that’s perfectly ‘you’. Every brand deserves its voice. Let’s find yours.
BRAND NARRATIVE & STORYTELLING
We all have a story to tell and our brands are no different. From your core brand narrative to a range of stories you can tell around your product, your origin, your mission, your team and more, I can help you bring them to life.
EDITING & PROOFREADING
If your draft copy needs a polish, I can help with that. From a simple grammar and spelling check to a more in-depth edit, get in touch for a chat.
BRAND MESSAGING
A strategic look at your brand’s core messaging, looking at how you communicate your positioning and differentiate yourself in a busy market. Once we’re done, you’ll know exactly how to focus your copy.
BRAND COPYWRITING
Roll out your verbal identity across your brand’s copy so your target audience sits up and takes notice. From your website and product descriptions to print collateral and packaging, I’ll write copy that makes an impact.
AGENCIES & DESIGN STUDIOS
I work with creative agencies, marketing agencies and design studios on everything from tone of voice to blog posts, scripts and more.
my clients say…
“Megan is a great copywriter and uses a detailed approach to really get beneath what’s being asked and why. Megan is a pleasure to work with through collaboration, thoughtful questioning and is able to translate this into well-structured copy.”
Kate Gandhi,
Brand Director
“Working with Megan on our new website copy was a great experience. Our brand tone of voice is super important to our business and Megan was able to not only nail the tone, but enrich it, whilst staying on point for clarity and landing keywords required for the channel.”
Alysha Spencer,
Marketing Director
“It can be hard to find someone outside of our little bubble that can easily step into our brand and its quirky creative challenges and deliver such great work, so fast! Meg was so quick to understand our tone of voice and the unique brief.”
Charlotte Liebling,
Founder
meganrosefreelance.com 